Banh Mi And Vietnam's Culinary Culture

The word “banh mi” (Vietnamese bread) was admitted into the Oxford English Dictionary, one of the world’s most prestigious dictionaries, on March 24, 2011, showing the international community’s recognition for Vietnam’s culinary culture.

On the occasion of the ninth anniversary of its admission, Google released its latest doodle featuring the savoury and satisfying Vietnamese street-food sandwich. Notably, the image also appeared in over ten countries, contributing to the promotion of Vietnam’s delicious food to the world.

There are around 200,000 – 300,000 restaurants in the country as well as around 15,000 – 20,000 Vietnamese restaurants in many countries around the world. VITA aimed to discover, maintain and develop Vietnam’s culinary culture into a national asset by 2030.

The managers and experts expect that once it becomes a national brand, the cuisine will have a great impact on the country’s economy, especially on tourism because the food, beverage and services industry accounts for 70% of the tourism sector’s revenue. In addition, the processing and consumption of dishes helps farmers in the production of agricultural products, contributing to increasing their living standard.

Vietnam was chosen as “Asia's Leading Culinary Destination” for the first time at the 26th World Travel Awards for Asia and Oceania in 2019. The event confirmed Vietnam’s imprint on the world’s cuisine map and helped promote the image of Vietnamese tourism. Many organisations and agencies should maintain their efforts as well as take practical measures to spread the values of Vietnamese culinary culture.

Source: Nhan Dan Online